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Les Schwab Testimonial
This web site is not affiliated with Les Schwab Tires |
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A few years ago I took a flat tire to a gas station to
have it repaired. But the attendant would only "stick a plug in it for ten
bucks". I had never heard of a plug before, but it sounded like a short-cut to me.
That guy didn't care about quality. He just wanted as much money as he could get for as
little work as possible. I was pretty persistent about having it repaired with a patch.
But he was even more persistent. And when push came to shove it was take it or leave it.
And since it was late at night I took it. But sure enough, the tire developed a slow leak
over time.
After pumping it up every few days, I eventually got around to a permanent resolution -- a
real patch. But when I went to a number of gas stations and tire dealers -- it was the
same thing, "We don't do patches, but how about a front end alignment?" I
passed, figuring they'd probably come up with a short-cut on that too. It was nearly
impossible to find a place that would install a real patch. And this was in the middle of
the day. I began to think the whole tire industry had become a bunch of lazy jerry
riggers.
Eventually I ended up at the Les
Schwab Tires store in Kent,
Washington where they guy said, "Our company policy is to only install
patches. We don't do plugs. Period!" So there I was standing at the cash register
when a guy walked up and handed me the car keys. And when I asked how much he replied,
"No charge". And I didn't have to listen to, "You didn't buy them
here" either. Not only did Les Schwab do the right thing -- but they didn't even
charge me for it. I thought to myself, "How are you going to beat that?" Then I
found out.
When I arrived at my car there was another guy washing off my wheels and rims. And I
thought maybe he had me confused with the Governor or something. So I said, "Holy
cow, I really wasn't expecting you to wash the rims off." And his reply was,
"Maybe you should."
I drove off in amazement. And I really can't begin to count the number of times since that
day that I've thought to myself, "Maybe you should."
But as this teacher once told me, "Langenberg, you learn hard!"
A few years later I was preparing my travel
trailer for a trip to the beach
that weekend. It was a good thing I checked it out ahead of time too, because I noticed
that it had a flat tire. So I dismounted the wheel from the trailer and took it to the
nearest tire dealer. And yes, I shelled out another te-te-ten bucks for a pu-pu-plug.
Actually I was doing guilt, and I didn't want to take advantage of Les Schwab.
Two days later I visited the trailer again. And you guessed it -- the same tire was flat.
So I pulled the wheel off again. And as my Mom always used to say, "I put my
pride in my pocket." This time I took the tire directly to Les Schwab. And I've never
been anywhere else since.
Les
Schwab in Renton, Washington dismounted the tire from the 10 year old rim -- like
the other place should have. And they showed me that the inside of the rim was all rusted
out -- especially near the stem. Of course the only reason they knew that was because they
dismounted it in the first place. So I had them put on all brand new rims which they had
in stock. It was $100 for all four -- installed. Problem solved. I have no idea about
these things, but I would have expected to pay twice that much. And it wouldn't have
surprised me if I would have had to wait a couple days for the rims to arrive. But Les
Schwab took care of me in record time.
The guy told me to pull the trailer in again in 300-400 miles and they would re-torque the
lug nuts. It seems that this is good procedure with new rims -- especially if they have
paint on them. So before I took the trailer out again I pulled it out front of the store.
They dropped what they were doing and re-torqued the nuts. I was on my way in minutes, and
no appointment was necessary. My confidence level was high. And the tires on the travel
trailer were the least of my concerns.
Unfortunately I did have a flat tire on the truck
during my 800 mile journey to Eastern Oregon. It was clearly time for a new set of tires.
Now this is a real tough question; Where do you think I bought the tires? Answer; Les
Schwab in Burns, Oregon. And where do you think I'm going to buy my next set? The
tires said "Grand AM" on them -- which I had never heard of before. But the way
I look at it, any company that has a policy of only installing patches, wouldn't sell
cheap tires. So as far as I'm concerned they were Les Schwab tires.
The availability of Les Schwab service is a fringe benefit of living in the Northwest US.
And the funny thing is, their prices are about the same as everywhere else.
I might have thought this was some sort of a fluke. But my experience with them has taken
me to a number of different stores over the years. It's become pretty obvious to me that
their fixation on customer service is company wide.
During the Oregon trip, a friend that I was caravanning with had slow leaks on two
different tires. And the Burns, Oregon store charged him about $8 each to patch
them. My friend stated that he was more than happy to pay the fee to "have it done
right."
They have 300 stores in Oregon, Washington, Idaho, Montana, California, Alaska and Nevada.
If you live in one of those states, I recommend that you check them out the next time
you're in the market for a set of tires. And if somebody else starts giving you the
run-around -- just remember, "Maybe you should" expect better service.
While I was in one of their stores I picked up a copy of Les's book, Pride In Performance.
Read it and you'll learn how Les Schwab is able to get and keep the best people in the
business. It might also have something to do with their old fashioned approach to closing
shop on Sundays. But I'll bet they make more money in 6 days than their competitors do in
7. Les's book probably won't make the New York Times top ten list any time soon -- but I
read it from cover to cover. It contains a lot of wisdom, some of which I use in my own
business.
The pure genius of Les Schwab is that they won me over by simply doing what ought to be
done -- but which their short sighted competitors are too busy and lazy to
do.
Epilog: Since I created this web page in 1999, I've received feedback from a number of Les
Schwab customers -- who probably linked here from a search engine. Most people wrote to
tell me they agree Les Schwab is a first class operation. But a handful wanted to complain
directly to the home office. And while Les Schwab's web
site does have a store locator, that site does not publish the phone number
or mailing address of the home office. So if a customer is unhappy at a local store, how
would they know where to call or write? Here is a yellow
pages lookup where you can find their corporate offices in Prineville, Oregon.
While Les Schwab may not walk on water, it's the only place I'll allow to touch my tires.
I appreciate their policy of dismounting tires from the rim and permanently resolving any
problems with real patches. Whether he sold them or not. This is the reason they earned
the opportunity to serve me initially -- and now I never go anywhere else, I don't even
shop. |
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TM & © 1997, 1998, 1999, 2000, 2001, 2002, 2003, 2004, 2005, 2006 & 2007
Chuck Langenberg -- All rights reserved.
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